The line, which the singer announced via Instagram on November 17, offers a range of kid's apparel from socks and beanies to hoodies and a shirt/shorts set, in colors including Eilish’s signature slime green, as well as white and florescent orange.
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Read MoreThe American conglomerate bought a majority stake in the cosmetics and skincare brand, valuing it at $1.2 billion.
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Read MoreA London pop-up is giving consumers a chance to try on digital garments to test their commercial potential.
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Read MoreJosé Neves believes the market will eventually reward Farfetch’s decisions to buy up other companies, but investors remain wary.
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Read MoreWith a new $2 billion fund, Norwest Venture Partners is looking for brands that utilise technology and online marketing to make smart use of customer data.
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Read MoreAs a demographic, they possess close to $300 billion in direct purchasing power — but they expect a few things for their dime.
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