Posts in News
Micro-influencers power the influencer economy

When you hear the phrase social media “influencer,” you might first think of the Fyre Festival models, who posted enigmatic orange squares to Instagram that hyped up the most spectacular event failure of this century. These people, each with millions or tens of millions of followers, are the stars of the social media era. They can rack up six figures for each sponsored post they share on Instagram.

Read more on Quartz.

Read More
How charitable are fashion’s biggest companies?

Giving money to charity can be a fraught business, as the Arnault and Pinault families discovered after pledging sums of €100 million or more towards the restoration of fire-ravaged Notre Dame Cathedral in April. As LVMH CEO Bernard Arnault remarked at the company’s latest shareholders’ meeting: “It’s pretty dismaying to see that in France you are criticised even for doing something for the general interest.”

Read more on Vogue Business.

Read More